Beautiful fabrics, responsible choices
The choices we make today shape the world of tomorrow
Download our sustainability statement5 SUSTAINABILITY PILLARS
Waste Reduction
Sustainable & Organic Sourcing
Resource Efficiency
Safe, Non-Toxic Products
Operational Excellence
1. WASTE REDUCTION
We commit to reducing waste.
- Standard:Global Recycled Standard (GRS)
- Certificate:CU1036513
- Key Fact:Verified use of recycled materials (50%+ recycled content).
2. SUSTAINABLE FIBRES & ORGANIC SOURCING
We are increasing our commitment to responsible material sourcing.
- Standard:Organic Content Standard (OCS)
- Certificate:CU1036513
- Key Fact:Increasing numbers of our collections are GRS and/or OCS certified, with complete traceability from farm to finished fabric.
3. RESOURCE EFFICIENCY
We are increasing our commitment to responsible material sourcing.
- Tool:Higg MSI (Materials Sustainability Index)
- Key Fact:We use the Higg MSI to measure and assess the impact of our fabrics, across all composition types and blends, ensuring data-driven resource efficiency.
4. SAFE, NON-TOXIC PRODUCTS
Product safety and non-toxicity are foundational to our range.
- Standard:STANDARD 100 by OEKO-TEX® certified
- Certificate:CU1036513
- Key Fact:All Bru fabrics are STANDARD 100 by OEKO-TEX® certified.
5. OPERATIONAL EXCELLENCE AND CONTINUAL IMPROVEMENT
We follow rigorous standards to manage and improve our environmental impact across all operations.
- Standard:Environmental Management (ISO 14001)
- Key Fact:Our company and our mills are ISO 14001 certified. certified, with complete traceability from farm to finished fabric.
CELEBRATING OUR WINS: KEY ACHIEVEMENTS
We track our progress through data-driven insights to ensure accountability.
- 2025 Eco Collections:100% of all new fabric collections launched are eco composition products, with an eco-fabric percentage of at least 50%. This target will continue in 2026.
- PFC Free:In 2025, we successfully completed the conversion of all our fabrics to be PFC Free.
- Waste Reduction:From 2025, the Bru Group consolidated sample book production to achieve greater efficiencies and reduced waste, including modifying sample books to significantly reduce paper consumption.
- Certified Operations:Bru Textiles, including all our mills, is proudly ISO 14001 certified.
- Electric Fleet:70% of our Bru Team vehicles are electric and will be 100% electric by 2027. Employees are also supported with Bru bicycles.
- Logistics Efficiency:In 2026, our new distribution centre in the UAE will be completed to ensure efficient transportation to customers in Asia, the Middle East, Australia, New Zealand, and Africa.
IMPACT METRICS TIMELINE
2024-2025 Targets Met:
- All fabrics are PFAS-free and OEKO-TEX® certified.
- GRS certification number secured: CU1036513.
- OCS certification number secured: CU1036513.
- Higg MSI assessment integrated into product development.
2025-2026 Goals:
- Expanding organic cotton offerings with OCS certification.
- Continuous measurement and reduction of carbon footprint.
Our learnings shared
Let's join forces to reduce the impact of fabrics at every stage of the lifecycle
We want to engage with all our stakeholders to do the right thing. Our strategy has included playbooks for suppliers and partners, where we are able to assist in joint paths to sustainability. These playbooks currently include:
01
Understanding how to calculate your carbon footprints and steps to reduce it
02
Responsible consumption and production and using the HIGG tool to calculate and manage fabric selection
03
Sustainably understanding fair labour practices, diversity, and inclusion
We are continuing to expand these playbooks, as our learning and experience within areas grows.
We want to share our continued sustainability journey, the lessons we have learnt (and will continue to learn!), provide insights regarding the impact of our products, and keep you informed about our ESG progress.